60 million tickets sold worldwide. The second highest-grossing musical in Broadway history. Performances in over 100 cities worldwide and numerous awards. Several million albums sold of the original Broadway soundtrack and still one of the biggest hits on both Broadway, in the West End and in all other cities where it is performed. WICKED is the musical of records.
In 2024, the musical could be experienced in Frederica, Denmark, when Fredericia Musicalteater in collaboration with AHA Creations, an Endeavour Invest company, was granted the rights to present a new spectacular version of the legendary musical about the witches of Oz. The performance premiered at both Fredericia Musicalteater and Copenhagen’s Tivoli Concert Hall in a co-production with Tivoli.
WICKED nominated for the 2025 Reumert of the Year
Director Thomas Agerholm’s production of WICKED took both the audience and critics by storm, with several media giving it five- and six-star reviews. The Danish Politiken, gave the musical an impressive five stars and wrote: “The musical fully lives up to its name: It’s wickedly good”.
Today, the extraordinarily critically acclaimed musical success WICKED, can boast a Reumert nomination for musical star Nanna Rossen, starring as one of the lead roles as Elphaba, in the category Singer of the Year.
WICKED sold abroad
Shortly after the curtain fell for the last time on the critically acclaimed musical experience WICKED at Fredericia Musical Theatre, the theatre could also reveal that the spectacular musical, produced by Fredericia Musical Theatre and AHA Creations, has been sold to Norway’s largest musical producer Scenekvelder.
Theatre Director of Fredericia Musical Theatre, Thomas Bay, and Artistic Director of AHA Creations, Martin Palme Skriver, jointly say about the sale: “It is a huge step for Fredericia Musical Theatre and for AHA Creations to bring WICKED outside Danish borders as well. We have long had a goal of making musicals that are not only world-class in terms of quality, but musicals that could also delight audiences outside this country, and the sale to Scenekvelder is clear proof that we are on the right track. We are incredibly proud of what we have already achieved together on the major musical productions – and we look forward to continuing this exciting adventure.”
